Premium Custom Apparel. Get Inspired

Unite your team with our starter pack

New to Blue 84? Get started with our Work Essentials Starter Pack. This package includes our signature and crowd favorite Dyed Ringspun Cotton Tee, our Sanded Fleece Pullover Hoodie, Zephyr Cotton Twill Trucker Mesh Snapback hat and our Laminated Vinyl Stickers! And as always, every item is customized to your brand and your business.

Unite your team with our starter pack

Blue 84: Our Flagship Brand

Blue 84 traces its roots back to 1984, when Lakeshirts began serving the apparel needs of resorts around our home base of Detroit Lakes, Minnesota. Today, Blue 84 is a nationally recognized brand specializing in:

Resort Wear:
Providing custom apparel for vacation destinations across the country.

College Apparel:
Since 2006, we’ve been a leading supplier to over 1,000 colleges and universities, found in fan shops, bookstores, and sporting goods stores.

Blue 84 Spirit:
A dedicated division since 2009, catering to elementary and high school (K-12) markets.

Altered Latitudes – Coastal Living

Altered Latitudes captures a “perpetual vacation state of mind” with destination-themed, UPF 50+ sun protection apparel. Originating as a brand under Vapor Apparel, they offer performance shirts, board shorts, and more with location-specific graphics. Since 2023, Lakeshirts/Blue 84 has been the exclusive wholesale provider.

Storm Creek – Purpose-Driven Performance

Storm Creek focuses on sustainability, ethical production, and high-quality performance apparel for corporate and retail markets. Since 2006, they’ve been committed to eco-friendly materials, philanthropy, and high-quality outerwear. While listed as a brand on Blue 84 Custom, their exact relationship is unique with their own ownership structure.

Aksels – Expressive & Local

Aksels injects fun and local pride into our portfolio with expressive designs, specializing in accessories like socks and hats. Founded in 2007, Aksels joined Lakeshirts in 2023, bringing their unique “niche, cool-looking stuff” to our offerings.

Zephyr – The Headwear Authority

Zephyr specializes in top-quality headwear, known as “Z Hats,” for college and resort markets. Since 1993, they’ve been recognized for quality, style, and comfort. Their offerings include snapbacks, fitted hats, beanies, and much more, with extensive customization options. In 2020, Zephyr joined the Lakeshirts family, enhancing our offerings to college clients.